But what matters in this vast world of social media? The number of friends / followers / subscribers you have? The number of posts / tweets you published? No. What matters is what happens after you participate. Did you grab attention? Did you spark a discussion? Did your participation deliver economic value?
VOX LAB realizes this industry standard and is therefore proud to offer a special ‘Social Media Bundle’ program designed specifically for marketing and communication specialists. VOX LAB Director, Stefano Virgilli, has ample experience harnessing Social Media. VOX LAB’s impressive Alexa ratings and Twitter followers are testament to this. Through Social Media Lab 1 and Lab 2, Stefano will reveal industry tips and tricks to use Social Media Metrics to push for growth, engagement, momentum, and the most important yet insufficiently studied aspect in 2012: measuring results.

